Content Writer
On-siteLahore, Punjab, Pakistan
Job Summary
Develop SEO-optimized content for websites, blogs, landing pages, and paid ads while conducting keyword research and implementing strategic placements. Optimize existing material for search intent, readability, and conversions by creating compelling meta titles, descriptions, and CTAs. Collaborate with designers, developers, and marketers to ensure all digital content aligns with current SEO best practices and brand strategy. Stay up-to-date with Google algorithm updates and implement on-page techniques including internal linking and structured data. Analyze performance using tools like Google Analytics, Ahrefs, and SEMrush to refine strategies. Submit a resume and cover letter detailing experience, followed by a mandatory assessment test.
Required Qualifications
- Proven experience as an SEO Copywriter
- Strong portfolio of high-ranking, high-converting content
- Deep understanding of SEO best practices
- Knowledge of search intent
- Knowledge of content marketing strategies
- Proficiency in SEO tools
- Proficiency in Google Search Console
- Proficiency in Ahrefs
- Proficiency in SEMrush
- Proficiency in Yoast
- Proficiency in Rank Math
- Excellent writing and editing skills
- Ability to adapt tone and style for different audiences
- Knowledge of basic HTML
- Knowledge of WordPress
- Ability to work with cross-functional teams
- Ability to align content strategies with business goals
- Strong analytical skills
- Ability to interpret SEO data
- Ability to optimize content performance
Desired Qualifications
- Experience writing ad copy
- Experience writing social media content
- Experience writing email marketing campaigns
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