Content Strategy Manager
On-site · Katowice, Silesia, Poland
Job Summary
The Content Strategy Manager will lead a team to create a holistic content strategy incorporating SEO principles. Responsibilities include writing content, collaborating with regional managers for strategy alignment, managing influencer outreach, overseeing content creation for various marketing initiatives, and maintaining brand writing standards. The role requires strong editorial and brand writing skills, cross-regional collaboration, and experience with SEO tools. Candidates must be fluent in English with a relevant degree and at least 7 years of experience in digital content strategy.
Required Qualifications
- Fluent in English (read, write, speak); proficiency in other languages is a plus
- Relevant university degree in journalism, communications, or marketing
- 7+ years of experience in digital content strategy, with a strong portfolio of SEO-driven and brand-aligned content
- Experience managing and developing high-performing content and social media teams
Desired Qualifications
- Proficiency in content governance practices
- Strong project management skills
- Expertise in on-page, off-page, and technical SEO
- Familiarity with SEO tools such as Conductor, SEMrush, Moz, BrightEdge
- Experience developing regional or global content strategies tied to business goals
Additional Requirements
- Only applications with an English CV are going to be considered
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