Content Manager (m/w/d)
On-site · Mannheim, Baden-Wurttemberg, Germany or Hockenheim, Baden-Wurttemberg, Germany
Job Summary
Content Manager who acts as the strategic lead for Teaching Socials' content ecosystem, developing the overall strategy for Instagram, TikTok, and YouTube; conceives formats, series, and positioning; conducts trend research and ideation; builds hooks, scripts, and virally resonant content; crafts storytelling around growing a 100-Mio.-Company. Responsible for platform and performance analysis (watch-time, drop-offs, creator analytics), applying an AI-First approach in ideation, scripting, and analysis; manages a structured content calendar and develops content from interviews and raw material. Collaborates closely with editing, social, and leadership to scale content systems; willing to relocate to Mannheim and work on-site in the Mannheim/Hockenheim office; high energy, ownership mindset, and a track record of content successes with measurable results. Ready to contribute to a team driving Personal Brands and creator-kanälen with platform-native strategies and strong on-camera presence.
Required Qualifications
- Experience in building Personal Brands / Creator channels
- Platform-native thinking (TikTok, IG, YouTube)
- AI-First mindset
- Basic editing understanding (timing, captions, B-Roll)
- Experience in front of the camera
- Independent channel growth experience
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