Content Creator
$60,000–$65,000 year
HybridToronto, Ontario, Canada
Toronto, Ontario, CanadaHybridFull Time$60,000–$65,000 year
Full Time
Job Summary
Develop and conceptualize engaging video and photography content for TikTok, Instagram, and YouTube Shorts, producing monthly "always-on" tutorials and campaign assets. Film, edit, and produce high-quality videos using CapCut, Canva, and Adobe Creative Suite, while coordinating freelance creators and planning in-store content. Partner with cross-functional teams to brainstorm integrated marketing campaigns and analyze performance metrics to optimize creative output. Manage ongoing content needs across social, email, and paid channels, ensuring alignment with brand objectives in the lifestyle and wellness space.
Required Qualifications
- Experience working with lifestyle, wellness, beauty, or CPG brands
- Two years of experience creating social media content
- Proven expertise with TikTok and Instagram, including a strong understanding of platform trends, audience behaviour, algorithms, and high-performing content
- Proficiency in CapCut, Canva, and Adobe Creative Suite or similar products
- Experience planning, creating, publishing, and optimizing content across social media platforms
- Strong videography, photography, and video-editing skills, with an eye for composition, storytelling, and visual aesthetics
- Excellent storytelling, visual communication, and creative problem-solving skills
- Ability to manage multiple projects simultaneously and meet deadlines
- Creative, innovative mindset with a keen awareness of lifestyle, beauty and social media trends
- Highly detail-oriented, dependable, and accountable, with a commitment to accuracy and follow-through
- Familiarity with emerging social platforms, AI-assisted creative tools, and evolving content trends
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