Content & Brand Ambassador Coordinator
On-siteSebring, Florida, United States
Job Summary
Travel to Diamond Care Group locations to capture professional photography and videography, producing engaging content for social media, websites, recruitment campaigns, and internal communications. Build and mentor a network of facility-based Brand Ambassadors to document resident success stories, employee recognition, community events, volunteer activities, and educational healthcare topics. Develop and maintain a company-wide content calendar while ensuring all materials comply with HIPAA, resident privacy requirements, and branding standards. Monitor social media performance, evaluate content effectiveness, and recommend improvements based on analytics to increase community awareness and audience growth.
Required Qualifications
- Experience creating professional social media and marketing content
- Strong photography and videography skills
- Experience editing short- and long-form video content
- Proficiency with Canva, CapCut, Adobe Creative Suite, Final Cut Pro, or similar editing software
- Strong understanding of Facebook, Instagram, LinkedIn, TikTok, and other digital platforms
- Excellent communication, presentation, and coaching skills
- Highly organized with strong project management and time management abilities
- Self-motivated, creative, and capable of working independently
- Ability to travel periodically between Diamond Care Group locations throughout Florida
Desired Qualifications
- Experience in healthcare, senior living, hospitality, or employer branding
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