Community Manager, Mexico
$90,000–$90,000 year
On-siteSanta Monica, California, United States
Job Summary
Own and grow FIGS' local community of healthcare professionals through grassroots initiatives, events, partnerships, and ambassador programs. Cultivate long-term relationships with key opinion leaders and rising voices on social media, while identifying and onboarding new brand ambassadors who authentically represent the brand. Translate global strategies into region-specific activations that resonate with Mexico's unique culture, ensuring visual and narrative consistency across all local marketing efforts. Lead the execution of retail, influencer, and digital strategies, manage local partners and vendors, and track campaign performance to share key learnings. Collaborate cross-functionally with Brand Creative, Social, Events, and Product teams to ensure cohesive, on-brand campaigns. Bring bold ideas rooted in local relevance and the healthcare landscape to inform creative thinking.
Required Qualifications
- 6+ years of experience in brand marketing, influencer/community marketing, or integrated campaign execution, ideally with a global or regional focus
- Deep understanding of your local culture and healthcare landscape — with the ability to build trusted relationships within it
- Demonstrated experience working with social media influencers, managing brand ambassador programs, and measuring performance
- Strong organizational and project management skills with the ability to multitask and adapt in a fast-paced environment
- Entrepreneurial spirit and self-starter mentality — able to work autonomously while collaborating across global teams
- Experience managing external partners, agencies, and vendors
- Excellent communication skills — both written and verbal — in English and Spanish
- Willingness and ability to travel as needed (up to 2x per month)
Desired Qualifications
- Experience launching or growing a brand in an emerging or international market
- A passion for healthcare and making an impact in the lives of those who serve others
- Familiarity with the FIGS brand and community (especially if you're part of it!)
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