Commercial Excellence Lead - Brand Outsourcing and HCP Engagement
On-siteReading, England, United Kingdom
Job Summary
Lead Commercial Excellence Strategy by driving initiatives that improve customer engagement, field force effectiveness, and business performance across multiple European markets. Own CRM analytics and reporting to monitor customer coverage, productive frequency, and targeting effectiveness, transforming complex datasets into actionable recommendations for leadership. Develop and manage incentive programmes that support business objectives, while coordinating hyper-targeting initiatives and establishing key performance indicators. Deliver regular business reviews to present performance trends and identify improvement areas, partnering closely with Commercial Operations, Marketing, Medical Affairs, and Training teams to translate insights into meaningful actions. Shape commercial strategy through data-driven decision making and influence senior business decisions to drive growth in the Immunology & Inflammation portfolio.
Required Qualifications
- Significant experience in Commercial Excellence, Sales Force Effectiveness, Commercial Analytics or Commercial Operations within the pharmaceutical, biotechnology or healthcare industry
- Strong experience working with CRM systems, reporting tools and business intelligence platforms
- Expertise in customer segmentation, targeting and performance management methodologies
- Experience designing or supporting incentive compensation programmes
- Strong analytical and problem-solving skills with the ability to influence strategic decision making
- Experience operating in complex, international and matrixed organisations
- Excellent communication and stakeholder management skills
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