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WPP MediaPosted 3 weeks ago

Commerce Account Director

On-siteLondon, England, United Kingdom

Full TimeSenior LevelEnterprise

Job Summary

Lead end-to-end output of the team across client-facing work and operational delivery, ensuring high standards and adherence to processes. Develop deep understanding of client business objectives to shape insight-led retail media strategies driving measurable outcomes. Act as subject matter expert for Tesco retail media, overseeing full-funnel activity and providing strategic guidance on capabilities and best practices. Demonstrate strong experience working across key retail media platforms including Amazon, CitrusAd, and Criteo to guide planning, optimisation, and performance. Build and maintain strong relationships with key client stakeholders and media partners while leading day-to-day communications across all parties. Support and develop a high-performing team through coaching, performance management, and career progression. Continuously identify opportunities to improve efficiency through better processes, automation, and adoption of tools and technology. Oversee activation-related financial processes, ensuring accuracy, compliance, and timely delivery across all campaigns. Maintain strong understanding of measurement frameworks to guide optimisation strategies and performance discussions with clients. Lead and contribute to client workshops and planning sessions, bringing structured thinking, insight, and strategic direction. Work closely with cross-functional teams to ensure seamless integration and consistent, high-quality execution across all workstreams. Play a key role in embedding retail media within broader client strategies, identifying opportunities to connect activity across the wider marketing mix.

Required Qualifications

  • Strong experience in eCommerce and retail media, including campaign set-up, management, optimisation, and reporting across both media owner and technology vendor platforms
  • Excellent understanding of the strategic and tactical application of retail media and digital marketing, with the ability to translate this into effective client solutions
  • Proven hands-on experience across key platforms, including Amazon, Criteo, and CitrusAd, with a solid understanding of the wider UK retail landscape (e.g. Tesco, Sainsbury's, ASDA, Morrisons, Ocado) and quick commerce partners (e.g. Deliveroo, Uber Eats)
  • Experience working with bid management platforms such as Skai and/or Pacvue
  • Experience with planning and activation across search/sponsored product and DSP
  • Demonstrated project management and team leadership experience, with the ability to manage multiple workstreams and deliver against deadlines
  • Strong stakeholder management skills, with experience coordinating across clients, internal teams, and external partners
  • High level of data literacy, with the ability to interpret performance data and translate insights into clear strategic recommendations
  • Strong attention to detail, ensuring accuracy and quality across all outputs
  • Confident communication and storytelling skills, able to present ideas and strategies clearly and persuasively to a range of stakeholders
  • Effective team management capabilities, including workload prioritisation, clear communication, and supporting team development
  • A proactive, solutions-focused mindset with the ability to remain calm under pressure and navigate complex or fast-paced environments
  • A genuine drive to elevate work beyond the expected, bringing energy, curiosity, and continuous improvement to the role
  • Right to work in the UK

Desired Qualifications

  • Experience with AMC for audience and insight

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