Channel Marketing Manager
$87,640–$87,640 year
RemoteCanada
Job Summary
Collaborate with Product Marketing to adapt messaging and sales collateral for diverse partner audiences, including resellers, SIs, and ISVs. Lead the planning and execution of joint marketing campaigns, produce partner newsletters, and manage Solink's presence on technology Marketplaces. Design and launch multi-tiered partner certification curricula while tracking progress against revenue metrics. Gather partner feedback to optimize enablement programs and present quarterly channel marketing reviews to leadership. Work cross-functionally with Sales, Partner Ops, and Demand Gen to align campaigns and amplify partner success stories.
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications or related field
- 5+ years of experience in channel, field, or account-based marketing—preferably in a B2B SaaS environment
- Strong writer/editor with experience producing both long-form and short-form marketing content
- Experience planning and executing partner events, webinars, and joint campaigns
- Proficiency with marketing analytics and CRM tools (e.g., Salesforce, HubSpot)
- Excellent project management, cross-functional collaboration, and communication skills
- Must undergo a criminal records check upon hire
- Be a Canadian Citizen (dual citizens included), or eligible to work in Canada
- Be willing to comply with Solink's own security policies and standards
Desired Qualifications
- Experience building or scaling a partner enablement or certification program
- Experience working with Strategic Alliances, ISV Partners, or managing a Marketplace listing/program
- Familiarity with channel ecosystems in retail, QSR, or physical security tech sectors
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