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WorkanovaPosted 16 months ago

Casino Retention Manager

On-siteBelgrade, Central Serbia, Serbia

Full TimeSmall

Job Summary

Conduct outbound calls to inactive players and execute multi-channel CRM campaigns tailored to the German market. Develop segmented player journeys to increase retention while monitoring activity for reactivation and upselling opportunities. Analyze campaign performance to generate reports with actionable insights and ensure all communications remain compliant with regulatory requirements. Track competitor activity and market trends to keep retention strategies innovative. Requires fluent German and English, plus 2+ years in CRM or lifecycle marketing. Located in Belgrade with attractive starting salary and growth potential.

Required Qualifications

  • Fluent German speaker (written and spoken)
  • Strong command of English (working language)
  • 2+ years of experience in CRM, retention, or lifecycle marketing—ideally in iGaming
  • Data-savvy: comfortable with KPIs, campaign performance tracking, and segmentation logic
  • Passion for online gaming and understanding of casino player behavior

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