Business Development & Marketing Executive
HybridLondon, England, United Kingdom
Job Summary
Design, deliver, and execute marketing and business development activity to build brand visibility, drive market engagement, and generate pipeline growth for Vario's Managed Legal Services, Consulting, Flexible Services, CoSec, and related offerings. Produce campaign assets including articles, videos, case studies, whitepapers, and infographics while tracking performance data such as click-through rates, downloads, event conversions, and lead quality. Support events through content coordination, agenda planning, speaker briefs, collateral, follow-up packs, and lead capture. Work across digital channels, credentials, and marketing technology to create compelling messaging that positions the firm as a market leader. The role involves a 9:30am–5:30pm schedule with a three days in-office, two days remote model.
Required Qualifications
- Previous marketing and business development experience gained within a professional environment, ideally legal or alternate legal services
- Experience producing campaign assets such as articles, videos, case studies, whitepapers, infographics, client quotes or related marketing content
- Experience tracking performance data, including measures such as click-through rates, downloads, event conversions, lead quality, opens, clicks or conversions
- Experience supporting events, including content coordination, agendas, speaker briefs, collateral, follow-up packs, lead capture, reporting or logistics
- Strong IT and AI literacy, including good knowledge of Microsoft Office products
Desired Qualifications
- Ideally legal or alternate legal services
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