Business Development Manager, Atlanta, GA
$120,000–$150,000 year
On-siteAtlanta, Georgia, United States
Job Summary
Lead revenue growth by building and owning high-impact relationships with key distributors including ADI, Wesco/Anixter, Silmar, and Pioneer Music Company across the US security, low-voltage, and Pro AV channels. Drive sell-through of Omada networking and wireless solutions by executing joint business plans, managing promotions, and forecasting demand to ensure optimal inventory levels. Collaborate cross-functionally with internal sales, marketing, and product teams to align distributor activity with go-to-market strategy while conducting regular QBRs and sales reviews. Provide product and sales training to distributor teams to enable them to sell TP-Link effectively. Own and grow revenue through net new customer acquisition and deal registration, ensuring maximum visibility and commitment from strategic partners.
Required Qualifications
- 5-7+ years of experience in channel sales, distribution, or business development within the networking or surveillance industries
- A bachelor's degree
- Hands-on experience managing key distributors like ADI, Wesco/Anter, KOA, Pioneer Music Company, Silmar Electronics
- Strong understanding of the B2B market with a 2-tier distribution model (manufacturer → distributor → reseller/dealer)
- Excellent closing skills with proven ability to communicate clearly — whether it's over the phone, in writing, presenting to leadership, or in a distributor branch
- Solid interpersonal skills, self-motivation, and ownership mindset — you don't wait for permission, you drive results
- Proficient with Microsoft Office Suite — especially Excel, PowerPoint, and Word — and comfortable using CRM tools to track KPIs, pipeline, and account activity
- Ability to quickly learn product features and translate them into value for partners and end-users
- Strong analytical skills with the ability to interpret sales data, identify trends, and adjust strategy accordingly
- Willingness to travel as needed for onsite distributor meetings, training sessions, trade shows, and events
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