Business Development Associate, Day Shift, LifeWork Strategies
$63,511–$92,091 year
On-siteGaithersburg, Maryland, United States
Job Summary
Support the sales process through lead generation, qualification, RFP responses, and virtual presentations, transitioning qualified opportunities to the Account Management Team. Manage digital marketing efforts on LinkedIn and HubSpot to enhance brand visibility, while creating campaigns that promote products based on competitor analysis and customer feedback. Oversee CRM system maintenance for accurate data entry and lead tracking, and develop a robust referral network for Employee Health Services. Conduct market research to identify industry trends and emerging opportunities, reporting campaign performance to drive optimization. Collaborate with the Director and Account Management Team to bring new services to market.
Required Qualifications
- B.A./B.S. degree from an accredited university in a business, marketing, healthcare, or related field of study
- Minimum 1-2 years' relevant work experience in business development, healthcare management, public relations and/or marketing
- Advanced knowledge and experience with use of Microsoft Word, Excel, PowerPoint, Outlook and CRM
- Proficient PC skills: Windows, Internet, E-mail
- COVID-19 Vaccination
- No nicotine use
- No marijuana use
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