Brand Manager (Swarovski & Montblanc)
On-siteLagos, Lagos, Nigeria
Job Summary
Develop and execute localized marketing and sales plans for Swarovski and Montblanc while managing category performance, stock selection, pricing, and merchandising. Train the sales team on product knowledge and brand heritage, then liaise with principals on compliance, reporting, and stock ordering. Analyze sales data to identify growth opportunities, plan and execute brand-specific events, and monitor competitor activity within the jewelry and writing instrument categories. Manage the brand marketing budget, collaborate with the Visual Merchandising team, and prepare monthly performance reports. Requires a B.Sc. in Marketing or Communications with a minimum of five years in brand or category management, ideally in luxury cosmetics or premium retail.
Required Qualifications
- B.Sc. in Marketing, Business Administration, or Communications
- Minimum 5 years in Brand or Category management
- Industry Background: FMCG (Marketing), Premium Retail (Category Buyer), or Luxury Cosmetics
- Brand strategy and positioning
- Category analysis and financial acumen
- Creativity and innovation
- Commercial awareness and negotiation
- Product training and presentation
- Data-driven decision making
- Project management
Desired Qualifications
- An MBA
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