Wellness Pet Company logo
Wellness Pet Company1 day ago

Brand Manager - Cat

$118,900–$175,900 year

Hybrid · Burlington, Massachusetts, United States

Type
Full Time
Level
Mid Level
Education
Bachelors Degree
Company size
Unknown

Job Summary

As Brand Manager for Cat, you will translate insights into strategies, lead cross-functional projects, and drive growth for the Cat Portfolio. You’ll act as the connective tissue between consumer insights, innovation, sales, and integrated marketing to ensure we build a brand pets love and retailers support. Responsibilities include establishing deep product/consumer knowledge, analyzing performance, leading Innovation and Renovation projects from concept through launch, developing annual brand plans with new product launches and promotional plans, and using data insights to identify opportunities for the Treats business. Required: 3-5 years of CPG Brand Management experience, strong analytical skills, proficiency with Nielsen or IRI, packaging/asset creation, and cross-functional collaboration skills. Bachelor’s degree required; MBA preferred or equivalent experience.

Required Qualifications

  • Bachelor's degree required
  • 3-5 years of CPG Brand Management experience
  • Proven analytical skills
  • Proficient in Nielsen or IRI
  • Experience and proven ability to lead, influence, and collaborate with cross-functional teams
  • Track-record of always demonstrating grace and a positive attitude towards challenges and opportunities
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$119k – $176k / yr

Brand Manager - Cat · Wellness Pet Company

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