Brand Manager, Brand Growth & Innovation - Towels
$140,320–$173,360 year
Hybrid · Chicago, Illinois, United States
Job Summary
Brand Manager, Brand Growth & Innovation – Towels leads brand-building initiatives across North America, developing a 2–5 year growth strategy and innovation roadmap. Works with cross-functional teams in a matrix organization (R&E, Product Supply, Insights & Analytics, RGM, Design, Sales) to translate consumer insights into strategic plans, drive long-term brand equity, and execute in-market launches. Develops channel-specific go-to-market strategies, brand foundations, and learning plans; leverages P&L acumen to forecast and optimize growth and margins; identifies process improvements and leads cross-functional collaboration. Requires a Bachelor’s in business/marketing (Master’s/MBA preferred), 5+ years of brand-management experience in a CPG context, and ability to operate in a hybrid work environment. Kimberly-Clark provides in-country relocation for the chosen candidate. The role is based in Chicago at the Chicago Commercial Center with flexible/hybrid work arrangements.
Required Qualifications
- Bachelor’s degree in business or marketing
- Master’s/MBA with a concentration in Marketing preferred
- At least 5 years of marketing experience with brand management (CPG industry experience highly preferred)
- P&L management; development and execution of brand marketing plans; cross-functional knowledge across manufacturing, product and technology development, and product supply
- Experience concepting and briefing for product innovation, renovation, and commercial news; proven experience bringing innovation to market
- Strong ability to synthesize insights into a clear brand strategy and positioning
- Experience leading in a matrix organization and managing agency partners on long-term initiatives
- Strong communication and storytelling skills to drive action across multiple functions
- Entrepreneurial, can-do mindset with bias for action
- Demonstrated ability to influence cross-functional partners and lead go-to-market strategies
- In-country relocation support and benefits alignment
Apply with one swipe on Sorce. We auto-fill applications and apply on your behalf — no cover letters, no 40-minute forms.
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.