Brand Director, Designer Alliance
On-site · Boca Raton, Florida, United States
Job Summary
Senior Brand Director responsible for end-to-end integrity and growth of Designer Alliance brand; leads PR strategy and marketing campaigns, drives storytelling and editorial relationships, coordinates launches with product, manufacturing, and operations, and represents the brand publicly with national partners. Oversees website content, digital experiences, events, and brand activations to reinforce premium positioning; analyzes campaign performance and conversion data to guide strategy. Must have 7+ years in brand management/marketing/communications or related field, experience in design or luxury consumer categories, and strong PR/media relations capabilities. Collaborative, cross-functional role requiring comfort across creative, operational, legal, and analytical environments; EO E/DFWP.
Required Qualifications
- 7+ years of experience in brand management, marketing, communications, or related field
- Experience in design, luxury, home furnishings, lifestyle, or other premium consumer category
- Strong PR experience, including agency management and media relations
- Comfortable working across creative, operational, legal, and analytical environments
- Experience managing high-profile relationships, partnerships, or talent
- Strong business acumen with ability to connect brand-building efforts to measurable outcomes
- Exceptional communication, presentation, and project management skills
- A passion for design, storytelling, and building brands that stand for something
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