Brand Activations Manager
On-sitePlano, Texas, United States
Plano, Texas, United StatesOn-siteFull TimeSenior LevelBachelors DegreeEnterprise
Full TimeSenior LevelBachelors DegreeEnterprise
Job Summary
Execute brand activations and marketing events to meet business objectives by developing proposals, negotiating sponsorships, and securing talent. Manage long-term partnership relationships, conduct venue research, and create comprehensive plans with detailed timelines and contingency strategies. Project manage cross-functional partners and vendors to ensure seamless on-site execution, including logistics, setup, entertainment, and partner coordination. Track budgets, manage invoices, and lead post-event reporting to capture results and recommendations. Requires up to 50% travel to support activations and events.
Required Qualifications
- 3-5 years of experience in brand activations, event marketing, or hospitality for large-scale events (100+ attendees)
- Bachelor's degree in marketing or related field
- Strong project management skills with hands-on experience executing live events
- Experience working with talent, sponsorships, and contract negotiations
- High detail-oriented with the ability to manage multiple priorities and shifting timelines
- Excellent interpersonal, written, and verbal communication skills
- Ability to thrive in a fast-paced environment and engage with diverse stakeholders
- Proficiency in Microsoft Excel, Outlook, PowerPoint, and Word
- Flexibility to work non-standards hours, including evenings, weekends, and holidays as needed
- Up to 50% travel to support activations and events
Desired Qualifications
- Experience in campaign planning, event strategy, or integrated marketing activations
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