Behavioral Science Manager, New Platforms and Acquisitions
$109,000–$159,000 year
HybridChicago, Illinois, United States
Job Summary
Synthesize insights from point-of-sale data, syndicated behavioral research, and social listening to identify growth opportunities in adjacent categories and emerging spaces. Deeply assess prioritized areas to define innovation criteria that inform product development briefs, new brand creation, and go-to-market plans. Build understanding of consumer behavior across Club, Value, Specialty, and E-commerce channels to guide channel strategies. Present recommendations to senior leaders to secure alignment on investments and project direction while partnering to pilot AI-enabled approaches for faster insights generation. Support sales materials and strategic business planning efforts as a consumer insights expert.
Required Qualifications
- Bachelor's degree
- 5+ years of experience producing high-quality insights and analytics within the consumer packaged goods (CPG) industry or a related field
- Experience translating insights and analytics into business recommendations that influence decisions and outcomes
- Experience communicating complex concepts and insights in clear, practical terms to audiences at all organizational levels, including senior leadership
- Experience working within a matrixed organization across Brand, Marketing, Commercial, and other cross-functional teams
- Experience with Circana, Nielsen, or similar analytics platforms
- Experience managing relationships with external partners to deliver aligned and impactful results
- Curiosity and passion for understanding consumer behavior and applying evidence-based approaches to business challenges
- Number of Days in Office: 3 - 4
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