B2B Event Copywriter
$75,000–$85,000 year
RemoteUnited States
Job Summary
Write compelling, engaging content across email, social media, websites, landing pages, digital advertising, and event campaigns to drive awareness, registration, attendance, and post-event lead nurturing. Support event launches, registration campaigns, attendee engagement initiatives, and follow-up communications by developing narratives and messaging frameworks that align with campaign goals. Create copy for conference touchpoints and collaborate closely with designers, marketers, strategists, and client stakeholders to manage multiple projects and deadlines in a fast-paced environment. This client-facing role within a remote-first growth marketing agency focuses on integrated event marketing for a global enterprise technology brand, utilizing tools like Google Workspace, Slack, and Zoom.
Required Qualifications
- 4+ years of copywriting experience in an advertising agency, B2B marketing, event marketing, or digital marketing environment
- Strong portfolio showcasing event marketing campaigns, including email, landing pages, social media, web, and digital content
- Experience developing messaging that supports lead generation and demand generation goals across digital channels
- Ability to develop and maintain an expert point of view while translating complex topics into clear, audience-focused messaging
- Understanding of the event attendee journey and how to craft channel-specific content that drives participation, engagement, and lead generation at every stage
- Experience supporting lead generation initiatives and integrated marketing campaigns
- This is a fully remote, full-time opportunity open to candidates located within the United States
Desired Qualifications
- Experience writing for technology, SaaS, or enterprise brands
- Experience supporting conferences, trade shows, field marketing, webinars, executive events, or experiential marketing programs
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