Athlete Marketing Manager
HybridTokyo, Tokyo, Japan
Job Summary
Develop and execute Red Bull Japan's athlete marketing strategy across skateboarding, snowboarding, surfing, and biking. Identify, recruit, and manage long-term partnerships with nationally relevant athletes, overseeing contract negotiations, renewals, and performance reviews. Create individualized development plans to support athlete growth in performance, branding, and content creation while building trusted relationships with agents and managers. Expand the nationwide sports ecosystem by establishing networks with coaches, federations, and industry partners to identify emerging talent and gather market insights. Lead innovative athlete projects and activations from concept through execution, collaborating with global teams to deliver measurable brand impact. Drive cross-functional collaboration with Marketing, Sales, and Legal teams to ensure operational excellence and budget discipline.
Required Qualifications
- University Degree or considerable relevant experience
- qualification in Sports/Marketing
- 3-5+ years of experience in Sports Marketing, Athlete Management, Sponsorship, Brand Marketing, Sports Agencies, or a related field
- Proven experience managing relationships with athletes, agents, managers, sports properties, federations, agencies, or industry partners
- Experience leading marketing projects, activations, sponsorship programs, or athlete partnerships from concept through execution
- Strong understanding of the Japanese sports landscape and athlete ecosystem
- Fluent Japanese and English language skills
Desired Qualifications
- knowledge of Red Bull core sports such as skateboarding, snowboarding, surfing, biking, or adjacent action-sports communities
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