(Associate) Specialty Marketing Manager

Develop and execute regional marketing strategies by analyzing market dynamics, identifying customer needs, and collaborating with sales teams to achieve business KPIs. Create overall plans for promotion resource distribution, organize and implement marketing activities, and monitor their implementation while analyzing input and output to maximize benefits. Establish and manage regional KOL development plans, including visits and follow-ups, to improve the expert support network. Conduct regional market research, collect and analyze competitive product information, and propose corresponding policies and methods for sales and central marketing teams. Regularly report market activities, analyze hospital data, and provide market support through reports and business data analysis. Develop and update sales tools while training and evaluating regional sales and distributors systematically. Work closely with central marketing and other departments to implement regional strategy and leverage available market information.