Associate Product Marketer

Manage key business KPIs to accomplish strategic goals while developing and executing annual marketing plans including business analytics, digital, and social media initiatives. Monitor competitor activities, pricing, and new product launches to inform strategy. Partner with cross-functional teams and external creative agencies to drive growth, guide advertising agencies on plan execution, and manage vendor negotiations. Control marketing expenses through budget tracking, purchase orders, and invoicing. Perform ad-hoc projects to support product marketing objectives. This hybrid role in Walnut Creek, CA requires 3 days in-office and reports to the Manager of Product Sales Growth.