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Publicis GroupePosted 25 months ago

Associate Director, Strategy

$81,225–$81,225 year

On-siteNew York City, New York, United States or New York, United States

Full TimeSenior LevelEnterprise

Job Summary

Drive media planning and execution for assigned clients, overseeing strategy development, channel mix recommendations, and budget allocation. Manage multiple accounts while serving as the primary point of contact for day-to-day client communications and strategic input on marketing priorities. Lead cross-functional collaboration to ensure deliverables align with business objectives and advocate for client needs alongside agency best practices. Mentor a team of direct and indirect reports, handling onboarding, training, performance management, and workload delegation. Stay informed on industry trends and emerging media opportunities to contribute to new business and organic growth efforts.

Required Qualifications

  • 5+ years media planning experience
  • 2+ years management experience
  • 1+ year Cross-channel media planning experience in 4 channels (Digital, Video, Print, OOH, DTC, HCP, Payer/Managed Market)
  • 2+ years: HCP/Pharma media planning and media strategy experience
  • Familiarity with standard media research and planning tools (e.g mediaocean)

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