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M2 IngredientsPosted 1 week ago

Associate Brand Manager, Brand & Innovation

$90,000–$100,000 year

RemoteUnited States

Full TimeEntry LevelSmall

Job Summary

Own timelines, priorities, and deliverables across multiple projects while managing the full lifecycle of products from concept through commercialization and launch. Monitor consumer, category, and competitive trends to translate insights into actionable recommendations, then drive cross-functional processes with R&D, Regulatory, Operations, and Sales to bring new products to market on time. Support brand activation, packaging development, and retail sales efforts by equipping teams with necessary tools and stories to win at shelf.

Required Qualifications

  • 3–5 years of experience in consumer-packaged goods (CPG)
  • experience in brand management
  • experience in innovation
  • experience in commercialization
  • experience in a closely related consumer marketing function
  • Consumer-facing CPG experience
  • Demonstrated experience supporting or leading the launch of a consumer product from concept or brief through commercialization and market launch
  • Exceptional project management skills
  • experience managing multiple workstreams
  • experience managing timelines
  • experience managing stakeholders
  • experience managing deliverables
  • Strong cross-functional leadership skills
  • demonstrated ability to partner effectively with teams such as R&D
  • demonstrated ability to partner effectively with Operations
  • demonstrated ability to partner effectively with Regulatory
  • demonstrated ability to partner effectively with Supply Chain
  • demonstrated ability to partner effectively with Sales
  • demonstrated ability to partner effectively with Finance
  • demonstrated ability to partner effectively with Marketing
  • Analytically strong
  • comfortable using data to identify opportunities
  • comfortable using data to make recommendations
  • comfortable using data to influence business decisions
  • Strong attention to detail
  • proactive, solutions-oriented mindset
  • ability to identify gaps
  • ability to anticipate what comes next
  • ability to bring a point of view on how to move forward
  • Comfortable operating in a growing, entrepreneurial environment
  • priorities can evolve quickly
  • Strong communication skills
  • ability to build trust across functions
  • ability to build trust across levels

Desired Qualifications

  • Food, beverage, health, wellness, supplements, or other consumer product experience
  • DTC and/or omnichannel consumer brand experience

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