Associate Brand Manager
On-siteVictoria, Central and Western, Hong Kong
Job Summary
Support the execution of marketing initiatives for the Libre portfolio across Australia and New Zealand by coordinating the development, approval, and deployment of marketing assets across digital and offline channels. Own and drive key social media initiatives, including social activations and the 'Libre Moments' user generated content program, while maintaining marketing assets to ensure compliance with regulatory and brand requirements. Monitor and report on marketing performance to identify opportunities for optimizing customer engagement and conversion, collaborating with cross-functional teams and agency partners to deliver campaigns, content, and product launches.
Required Qualifications
- Relevant tertiary qualifications
- 2+ years in a marketing, brand or communication role
- Strong project management skills
- Attention to detail
- Ability to work independently
- Excellent written communication skills
- Copywriting skills
- MS Office skills - intermediate level
Desired Qualifications
- Experience with social media production
- Experience with website CMS
- Experience with automation tools
- Experience with digital and multi-channel marketing
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