Assistant Marketing Manager

Assistant Marketing Manager at Radisson Hotel Group responsible for developing and executing marketing plans aligned with brand guidelines and business objectives. Oversee digital efforts (website, social media, email, online ads) to boost visibility and engagement; lead creative campaigns, promotions, and events to attract guests and drive revenue growth; collaborate with Sales for targeted initiatives; conduct market research for differentiation and enhanced positioning; monitor marketing metrics, analyze data, and optimize campaigns for effectiveness; manage loyalty programs, guest engagement, and relationships to support retention; cultivate media, influencer, and partner relationships to expand reach and secure coverage. Demonstrated expertise in digital marketing, social media management, and content creation with strong analytical skills and excellent communication and presentation abilities; seeks to drive measurable ROI and collaborate across cross-functional teams to achieve business goals.