Assistant Manager - Digital Marketing
On-siteHyderabad, Telangana, India
Job Summary
Build the hotel's annual digital marketing plan and budget across direct and indirect channels. Execute activities including SEO, SEA, email, social media, and influencer campaigns while managing CRM tools for rooms and F&B. Report on web performance, campaign ROI, and KPIs to measure effectiveness against goals. Monitor online reputation, ensure rate parity with the Revenue Director, and analyze competitor sets to optimize content and offers. Identify trends to drive spend efficiency and brainstorm creative growth strategies. Collaborate with agencies, evaluate emerging technologies, and ensure Accor App visibility uplift.
Required Qualifications
- A minimum of 3-4 years of experience in E-Commerce / Digital Marketing in Hospitality or Retail
- A degree in marketing / digital marketing
- Excellent English, both verbal and written
- Strong understanding of current digital marketing concepts, strategy and best practice
- Excellent Presentation and customer relationship skills
Desired Qualifications
- Energetic and passionate to work
- Innovative approach to work
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