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MablePosted 1 month ago

Assistant Brand Manager

HybridSydney, New South Wales, Australia or Melbourne, Victoria, Australia

Full TimeMedium

Job Summary

Develop marketing plans and project management for Mable and HomeMade campaigns. Translate customer value propositions into brand assets, messaging, and promotional materials while coordinating between creative, sales, content, and product teams. Produce brand assets, manage timelines, and execute end-to-end event planning with logistics and stakeholder support. Drive social media engagement through content development, scheduling, and copywriting. Manage agency partnerships, budget oversight, and reporting on media allocation using channel metrics. Collaborate with PR, performance, and creative teams to ensure campaign integration and deliverables.

Required Qualifications

  • 2-3 years of experience in brand coordination roles
  • Tertiary level qualification in Marketing, Business, or a related field
  • Strong organisational skills with the ability to manage multiple priorities and stakeholders
  • Knowledge of project management principles
  • Exemplary writing, listening, communication and presentation skills
  • Self-motivated with a strong desire to make an impact
  • Experience with both traditional and innovative communications and marketing channels, including promotions, events, customer-specific/shopper marketing programs
  • Experience with social media platforms and engagement strategies
  • Experience with content creation, whether with agencies, or directly for Youtube, or other social platforms

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