Assistant Athletics Director for Marketing & Fan Experience
On-siteColumbia, South Carolina, United States
Job Summary
Direct the department's mascot program and serve as the primary marketing contact for baseball while acting as the secondary football marketing lead. Drive ticket sales and attendance growth by creating and implementing new revenue-generating events and fan engagement opportunities. Collaborate across the department to enhance the Gamecock Athletics brand, develop marketing initiatives, and lead committee work related to revenue generation and brand development. Assist in attendance growth and revenue generation strategies that support the University of South Carolina Athletics Department.
Required Qualifications
- Bachelor's degree in a job related field
- 4 or more years of job related experience
Desired Qualifications
- Master's degree in sport management, business administration, marketing, communications, or a related field
- Seven (7) years of progressively responsible experience in a related field
- Experience working in NCAA Division I intercollegiate athletics
- Experience at the Power Four level
- Experience with strategic planning and departmental operations
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