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BACARDÍPosted 3 weeks ago

ASM Off Trade - Goa

On-siteMormugao, Goa, India

Full TimeLarge

Job Summary

Deliver on key financial targets including NSV, gross margin, and ROI while executing occasion-based price pack architecture and optimizing promotional plans through annual price increases. Build effective long-term relationships with key customers and distributors to ensure completion of surveys and resolve day-to-day operational issues. Develop regional sales strategies based on consumer insights, manage budgets and price plans, and input into channel and portfolio strategy shaping. Relentlessly drive a pay-for-performance approach with key customers to improve mix and volumes.

Required Qualifications

  • Channel strategies leading to continuous brand-pack-channel mix optimization driving NSV and volumes
  • Commercial experience preferably with a beverages / FMCG / alco – bev industry
  • Well-developed written and verbal communication skills
  • Effective use of networking and leveraging the same with key customers and strong interpersonal skills
  • Strong negotiation skills
  • First-hand on-premises sales experience

Desired Qualifications

  • Drinks and Lifestyle Category experience

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