Area Sales Director, SE Surgical Sales
$140–$170,000 year
On-siteRaleigh, North Carolina, United States or Miami, Florida, United States
Job Summary
Area Sales Director leads a surgical sales organization to drive revenue growth, profitability, and market expansion across the surgical portfolio. The role focuses on building, developing, and sustaining a high-performing field sales team, coaching and performance management, strategic CPT conversions and procedural standardization, and partnering with cross-functional teams to deliver value-based perioperative programs in large health systems and IDNs. Responsibilities include planning and executing area sales strategy, recruiting and onboarding sales talent, forecasting and pipeline management, and maintaining executive-level relationships with major customers while coordinating with marketing, operations, implementation, and product teams to support strategic initiatives.
Required Qualifications
- Bachelor’s degree required
- 8+ years of progressive healthcare sales experience within surgical products, medical devices, or perioperative solutions
- 5+ years of sales leadership experience managing geographically dispersed, high-performing teams
- Strong coaching, mentoring, and leadership development skills
- Proven ability to drive revenue growth, margin improvement, and complex sales execution
- Strong understanding of hospital systems, perioperative workflows, and surgical product environments
- Ability to lead complex sales cycles across IDNs, GPOs, and multi-site health systems
- Strong financial acumen and operational discipline
- Exceptional communication, executive presence, and influence skills
- Experience with CRM tools and performance analytics
- Strong analytical and problem-solving capabilities
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