Area Director of Business Development - Home Health (24347)
On-siteStafford, Texas, United States
Job Summary
Lead and execute business development and marketing strategies to drive patient census growth across assigned markets. Manage, coach, and develop Business Development teams to achieve performance goals while building strong relationships with referral sources including hospitals, physicians, SNFs, and community organizations. Identify market trends and growth opportunities, analyze performance data to improve conversion ratios, and ensure alignment between sales, operations, and clinical teams. Support recruitment, onboarding, and training of business development staff while maintaining lead tracking systems and referral pipelines. Represent the organization professionally within healthcare networks.
Required Qualifications
- Minimum of 5 years of home health experience with business development focus
- Minimum of 3 years of sales leadership experience in home health
- Minimum of 1 year of experience managing and developing sales teams
- Proven track record of achieving or exceeding admission and census growth goals
- Strong understanding of home health, long-term care, and referral sources including hospitals, SNFs, physician practices, and community partners
- Experience developing and executing multi-market sales and marketing strategies
- Ability to analyze market trends, referral patterns, and growth opportunities
- Demonstrated success in training, coaching, and mentoring business development staff
- Strong leadership, communication, and organizational skills
- Proficiency in Microsoft Office and CRM/lead tracking systems
- Ability to work independently in a field-based leadership role
- Ability to read, write, and communicate effectively in English
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