Application Engineer (Display & Electronics Product Platform)
On-sitePune, Maharashtra, India
Job Summary
Develop and replicate high-impact applications for consumer and industrial electronics by collaborating with global product development, sales, and marketing teams. Specify 3M products on engineering drawings for key OEMs and Tier-1 suppliers, then support the transition to manufacturing locations. Conduct thorough customer evaluations, testing, and trial analysis to identify the best 3M solution, while generating supporting documentation, demonstration tools, and training materials for new product launches. Provide technical training to distributors and customers, manage lab infrastructure for equipment procurement, and deliver competitive intelligence and voice-of-customer insights to drive new product ideas. This role requires 30-40% domestic travel and involves working within a global R&D team focused on display and electronics product platforms.
Required Qualifications
- Bachelor's/Master's degree in engineering from any reputed institution/ University with Materials science/ Electronics / Physics / Chemistry as the major subject
- Minimum around 5 years of work experience in R&D, product development, and/or applications engineering
- Preferably, experience in customer-facing interactions in electronics segment
- Experience with tapes, adhesives, conductive materials, TIM, etc.
- Knowledge in converting processes like die-cutting and slitting
- Design-in and solutions development capability – Ability to engage with OEM and Tier-1 engineering teams, interpret technical requirements, recommend suitable 3M solutions, create validation plans, and support customers through full design-win cycle
- Hands-on application testing & troubleshooting – Proficiency in conducting product evaluations, performance testing, failure-mode analysis, and providing on-site technical support to ensure successful integration of 3M solutions into customer designs
- Independently deliver specifications wins (new or replacement from competition) through the customer value chain
- Good understanding about IP protocols and procedures
- Exploratory mindset and aptitude to identify new applications, new opportunities and customer pain areas and value selling
- Should be a team player, able to plan and work independently with minimum supervision
- Should be able to network effectively and efficiently with internal and external customers and should have good customer account management skills
- Strong analytical, presentation and communication skills
- Experience with creating collateral materials, such as digital content and other demonstration tools for electronics applications
- This role requires about 30-40% domestic travel
Desired Qualifications
- Experience with tapes, adhesives, conductive materials, TIM, etc., and knowledge in converting processes like die-cutting and slitting would be an advantage
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