Analista de Mídias e Performance Pleno (CLT) | Remoto
RemoteBrazil
EXPIREDBrazilRemoteFull TimeMedium
Full TimeMedium
Job Summary
Manage paid media campaigns across Google Ads, Meta Ads, Bing Ads, and TikTok Ads, ensuring correct segmentation, configuration, and scalability while driving performance. Conduct daily analysis of key metrics like CPL, ROAS, and conversion rates to identify bottlenecks and propose optimizations. Execute creative, audience, and bid tests to expand reach and efficiency, collaborating with the Branding team on asset alignment. Lead the full funnel from prospecting to conversion, maintaining structured reporting in GA4 and Looker Studio. Work remotely 100% of the time with a 40-hour weekly schedule.
Required Qualifications
- Experiência prévia de, no mínimo, 2 anos em operação de mídia paga
- Conhecimento avançado de Google Ads e Meta Ads (estrutura de campanhas, audiências, pixels/tags e objetivos)
- Domínio de mensuração: CPL, CPA, CR, CTR, CPC, ROAS, atribuição e leitura de relatórios
- Familiaridade com Google Analytics (GA4) e planilhas (Google Sheets/Excel) para análises
- Perfil organizado, orientado a dados, com disposição para aprender e testar
Desired Qualifications
- Experiência com Bing Ads e TikTok Ads
- Noções de tagueamento (GTM, UTMs)
- Vivência com testes A/B e metodologias de experimentação
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