AI & Data Marketing Leader
On-siteSanta Clara, California, United States
Job Summary
Develop and execute marketing strategies that align with business goals to drive market share growth in the Data, AI, and Analytics sector. Enhance market presence through strategic analyst engagements, manage PR strategies including press releases and media relations, and design lead generation campaigns to build a robust prospect pipeline. Partner with pre-sales and solution teams to refine value propositions, collaborate on co-marketing initiatives with strategic partners, and leverage advanced analytics to measure campaign performance. Conduct ongoing research to stay ahead of industry trends and adapt strategies accordingly. This role requires 8+ years of experience in AI product marketing, brand positioning, and analytics-driven campaigns within the IT services sector.
Required Qualifications
- Bachelors degree in Marketing, Business Administration, or a related field
- 8+ years of experience in marketing, with a focus on brand positioning, analytics-driven campaigns, and strategic partnerships in the IT services sector
- Proven expertise in AI product sales & marketing, brand awareness campaigns, and content marketing
- Strong background in Python, Artificial Intelligence, Neural Networks, Natural Language Processing, Computer Vision, Machine Learning, and Data Science
- Proficiency in digital marketing tools, CRM systems, and marketing automation platforms
- Strong communication and interpersonal skills, with the ability to navigate complex scenarios independently
- Minimum 8 years of experience in Python, AI, Neural Networks, NLP, Computer Vision, Machine Learning, and Data Science
- AI product sales & marketing
- Brand positioning, lead generation, analyst relations (AR), public relations (PR), and brand awareness campaigns
- Product marketing, branding, strategic marketing, and campaigning
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