Frasers Group logo
Frasers GroupPosted 2 weeks ago
EXPIRED

AI Copywriter - Sport

HybridShirebrook, England, United Kingdom

Full TimeEnterprise

Job Summary

Deliver SEO and GEO-optimised copy for Sports Direct, including product and brand landing pages, while editing and proofreading AI-generated content to ensure tone and brand alignment. Collaborate with the Content and SEO & GEO teams to drive content strategy, ideation, and execution against the wider calendar. Create long-form evergreen and demand-led content to drive organic traffic and citations, and assist in refining AI-generated long-form content and managing the AI product description tool. This role reports to the AI Content & Ops Lead. Candidates must possess strong writing, editing, and proofreading skills, exceptional organisational abilities, and familiarity with AI writing tools and prompting.

Required Qualifications

  • A strong writer with a clear grasp of grammar
  • Excellent writing, editing and proofreading skills
  • Exceptional organisational skills with the ability to manage multiple work streams simultaneously
  • A meticulous eye for detail
  • Strong research and analytical skills
  • The ability to work independently and flexibly with a positive can-do mentality
  • Culturally aware with a strong interest in sport
  • Familiarity with AI writing tools and experience prompting

Desired Qualifications

  • A keen understanding of SEO and how it shapes copy
  • Knowledge of content management systems and a keen eye for building aesthetic, well-structured articles

Hiring someone like this?

Get your role in front of qualified candidates on Sorce.

Get started

Apply to this job in one click with Sorce

Find similar roles