Advisory Marketing Leader (Portugal)
RemotePortugal
Job Summary
Own the enterprise-grade sales pipeline from MQL to SQL, driving velocity and pipeline value for high-ACV accounts. Lead the internal marketing team by establishing KPIs, clearing roadblocks, and managing daily execution while shielding the CEO from operational noise. Design and optimize multi-channel demand generation campaigns, refine ABM playbooks, and partner with Sales to align the GTM engine. Deliver fluff-free metrics on pipeline ROI, CAC, and conversion rates directly to executive leadership. This fractional role requires proven B2B SaaS scaling experience with hands-on execution, deep CRM and ABM platform expertise, and a tactical "Doer" mindset to build a predictable, scalable growth framework for Flosum's rapidly growing organization.
Required Qualifications
- Proven B2B SaaS Scaling Experience
- Track record of serving as an early marketing leader or key growth driver at a rapidly scaling B2B SaaS company
- Experience staying long enough to see the compounding impact of your strategies
- Expertise in Enterprise Pipeline Generation
- Verifiable experience building pipeline for enterprise-level buyers ($100k+ ACV)
- Experience penetrating deep into complex buying committees
- The Doer DNA
- Highly tactical mindset
- Willingness to roll up sleeves, write copy, build campaigns, look at the data, and execute directly
- Command of the Modern GTM Stack
- Deep, hands-on experience with marketing automation
- Deep, hands-on experience with CRM integration (Salesforce)
- Deep, hands-on experience with ABM orchestration platforms
- Deep, hands-on experience with intent data tools
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