Advisory Marketing Leader (Poland)
RemotePoland
Job Summary
Own the enterprise-grade sales pipeline from MQL to SQL, managing velocity and pipeline value while shielding the CEO from operational noise. Lead the internal marketing team by establishing KPIs, clearing roadblocks, and executing multi-channel demand generation campaigns for high-ACV enterprise accounts. Partner with Sales to refine ABM playbooks and optimize the GTM engine, delivering fluff-free metrics on pipeline ROI, CAC, and conversion rates to executive leadership. Requires proven B2B SaaS scaling experience with a track record of building pipeline for buyers with $100k+ ACV. This fractional role involves deep hands-on execution across the modern GTM stack, including marketing automation, Salesforce, and intent data tools.
Required Qualifications
- Proven B2B SaaS Scaling Experience
- Track record of serving as an early marketing leader or key growth driver at a rapidly scaling B2B SaaS company
- Expertise in Enterprise Pipeline Generation
- Verifiable experience building pipeline for enterprise-level buyers ($100k+ ACV)
- Experience penetrating deep into complex buying committees
- The Doer DNA
- Highly tactical mindset
- Willingness to roll up sleeves, write copy, build campaigns, look at data, and execute directly
- Command of the Modern GTM Stack
- Deep, hands-on experience with marketing automation
- Deep, hands-on experience with CRM integration (Salesforce)
- Deep, hands-on experience with ABM orchestration platforms
- Deep, hands-on experience with intent data tools
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