AdTech & Programmatic Lead (Berlin, or remote - London, Prague, Barcelona)
Remote · London, England, United Kingdom or Berlin, State of Berlin, Germany
Job Summary
Own Rome2Rio’s full ad tech stack and lead programmatic monetisation initiatives: oversee Google Ad Manager configuration (ad unit architecture, targeting logic, line item structure), manage end-to-end programmatic deals (partner conversations through integration and optimization), lead header bidding strategy and price floor testing, manage SSP/DSP relationships for fair value, and ensure ad delivery quality from tag to rendered creative. Collaborate with product/engineering on ad slot implementation, oversee QA of ad delivery, monitor auction dynamics and yield improvements, and advise on tooling and scalability. Work closely with sales and campaigns on direct deals, and communicate auction mechanics and trade-offs to technical and non-technical stakeholders.
Required Qualifications
- 5–8 years of experience in programmatic, AdTech, or publisher-side ad operations
- Hands-on experience with header bidding (Prebid.js strongly preferred)
- Ad implementation experience (HTML/JavaScript)
- Deep understanding of the programmatic supply chain
- Experience with price floor strategy
- Strong analytical skills
- GAM/DFP expertise
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