Ad Creatives Intern
On-siteBengaluru, Karnataka, India
Job Summary
Craft high-impact ad scripts (15-45 seconds) for Meta, YouTube, and programmatic platforms that drive user acquisition. Write engaging, thumb-stopping narratives optimized for hooks, attention, and conversion across social placements. Research and deconstruct top-performing fintech ads to identify winning creative elements, then develop multiple script variations targeting different personas. Translate complex financial concepts into relatable, conversational storytelling while collaborating with video agencies, editors, and influencers to bring scripts to production. Analyze performance metrics including CTR, ROAS, and play-through rates to iterate scripts based on A-B testing, and build a library of best-performing script frameworks and messaging angles.
Required Qualifications
- 1+ years of experience writing ad scripts, UGC content, or performance marketing copy for short-form platforms like Meta, YouTube
- Strong understanding of performance marketing fundamentals, including hooks, audience retention, CTR, and conversion-focused storytelling
- Ability to research top-performing ads, identify winning creative patterns, and adapt them into original, high-converting scripts
- Comfortable using performance data and campaign metrics to refine creatives through continuous testing and iteration
- Excellent conversational writing skills with the ability to translate complex ideas into engaging, visually driven scripts
- Self-driven, highly organized, and able to thrive in a fast-paced environment with quick turnaround times
- Familiarity with tools like Google Docs, Notion/Trello, and research platforms such as Meta Ad Library, YouTube Ads
Desired Qualifications
- Bonus if you have experience in advertising/creative agencies, content creation, filmmaking, or a strong understanding of consumer psychology and creative testing frameworks
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