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Burson GlobalPosted 3 weeks ago

Account Director - Corporate & Services (Public Relations)

HybridGurugram, Haryana, India

Full TimeSenior LevelAssociates DegreeLarge

Job Summary

Act as the primary strategic advisor to corporate clients, designing integrated communication programs that incorporate digital, social, and AI-driven strategies. Lead new business development by qualifying opportunities, crafting end-to-end proposals, and cultivating a network of industry contacts to expand the pipeline. Serve as the senior point of contact during crises, guiding decision-making while mentoring junior staff to develop future leaders. Manage client budgets, resource allocation, and financial performance indicators to ensure profitability and operational excellence. Collaborate with senior leadership to execute proactive growth strategies for your practice or office, championing the strategic use of Generative AI tools across all communication programs.

Required Qualifications

  • Postgraduate degree in any discipline, or a professional qualification in public relations or marketing communications
  • 8+ years of experience in media relations, content management, and communications across a diverse range of corporate sector clients in Aviation, Energy, Education and Infrastructure etc
  • Strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations to drive relevance and efficiency
  • Strong track record of driving agency growth through new business development, identifying opportunities, and leading end-to-end proposal and pitch processes

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