Account Based Marketing Manager
Hybrid · Tampa, Florida, United States
Job Summary
Account-Based Marketing (ABM) Manager to design and execute targeted marketing strategies for high-priority accounts. Partners with Sales, Demand Generation, and Digital teams to drive pipeline growth through personalized, multi-channel campaigns. Build and manage tiered target account lists using data sources like Demandbase, ZoomInfo, and intent signals. Translate strategy into clear, actionable weekly plans (accounts, plays, owners). Orchestrate multi-channel campaigns including paid media, outbound sequences, direct mail, events, and executive roundtables. Map buying committees within target accounts to refine messaging and outreach. Own reporting on pipeline sourced/influenced, account engagement, and campaign performance.
Required Qualifications
- Experience in B2B marketing and Account-Based Marketing (ABM)
- Strong collaboration skills and experience partnering with Sales
- Data-driven mindset with experience using intent data and marketing platforms
- Ability to manage multiple campaigns and translate strategy into execution
Apply with one swipe on Sorce. We auto-fill applications and apply on your behalf — no cover letters, no 40-minute forms.
Hiring someone like this?
Get your role in front of qualified candidates on Sorce.